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Response recently accepted five 2007 American Marketing Association “Mark of Excellence” Awards, given in the area for overall excellence and effectiveness of marketing campaigns during the 2006 year, for their work with several clients.

From left to right, Kyle Barreuther from Response, Ed Kuczynski from Yale School of Medicine, Carolyn Walker from Response, Tod Kallenbech from AMA.
Response won two awards for projects developed with Logitech, one in the category of Consumer Marketing – Web/Interactive for the development of the Logitech Football Challenge and another in the Consumer Marketing – Collateral/Print, for the launch of the Logitech MX/VX Revolution series of mice.
Additionally, Response won in the Business-to-Business Marketing category for BOSTITCH's “StrapShot” Trade Print Ad; Non-Profit Marketing – Collateral/Print, for the creation of the Yale School of Medicine's Department of Obstetrics, Gynecology and Reproductive Sciences (Yale OB/GYN) Annual Report; and the Public Relations category for the campaign executed on behalf of the minor-league football team the New England Knights.

Mary Anne Lefebvre has joined Response, in the role of Office Manager. Mary Anne brings 20+ years of business experience to her position as Office Manager for Response.
Mary Anne graduated from North Adams State College, North Adams Massachusetts with a Bachelor of Arts in Journalism. A native of Buffalo, New York, Mary Anne moved to and grew up in suburban Boston, Massachusetts. She relocated to Fairfield, Connecticut in 1999. Her experience encompasses work in areas including Customer Service, Sales and Management from various companies including Dun & Bradstreet, Brand Software and VantageMed Corporation. She most recently completed 3+ years as Office Manager for a small law firm in Milford, Connecticut.
“We're very happy to have Mary Anne join the team at Response,” said Peter Franz, President and Founder of Response. “As our client list continues to rapidly expand, we're looking to Mary Anne to bring her strong experience and solid leadership necessary to support and maintain that growth. She'll be a great asset to both the internal dynamics of our office as well as to our external sales efforts.”
Join us in welcoming Mary Anne to the Response team!
Response's President and Founder Peter Franz has been voted to the New Haven Chamber of Commerce Board of Directors. Peter joins other top leaders of the business community on the Board. Peter's appointment to the board is very exciting for Response as we continue to establish ourselves in the community after being in New Haven for over a year now.
Congratulations to Peter on being recognized as one of the leaders of the business community.
The 9th Annual Walter Camp Football Foundation Golf Classic will take place on Wednesday, June 27th at Lake of Isles at Foxwoods Resort Casino. Portions of the proceeds from this year's tournament will benefit The Boomer Esiason Foundation and the fight against Cystic Fibrosis. On hand will be many Walter Camp alumni from the worlds of professional and college football. This past weekend saw the selection of many players from this past year's Walter Camp All-America team selected in the NFL Draft. There are still various sponsorship opportunities available!
For more information about the golf tournament of sponsorships contact Peter Franz at 203-776-2400.
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